by Bob Walker | Aug 28, 2018 | Customer satisfaction, Marketing and strategy, Survey research
Many companies have established ongoing customer satisfaction programs: your department or company may be one of them. If not, you probably see many customer satisfaction survey examples once you finish a purchase transaction with a company. The airlines and lodging...
by Bob Walker | Jan 30, 2018 | Marketing and strategy
Last year I attended a conference held by a research software company. It was quite an event, featuring celebrities, writers, and well-known thought leaders. The massive conference hotel was somehow able to pack 3,000 attendees into a single room for the general...
by Bob Walker | Jan 18, 2018 | Marketing and strategy, Marketing research, Quantitative research
NEW YORK, Jan. 17, 2018 /PRNewswire/ — 1stdibs, the leading global marketplace for collectors and dealers of beautiful things, today revealed the findings of its first Interior Designer Trends Survey, which focused on interior trends that will dominate in 2018,...
by Bob Walker | Dec 22, 2017 | Marketing and strategy
Have you seen the movie “The Fifth Element”? This now 20-year old epic still intrigues me: a futuristic, campy, sci-fi story about an unwitting cabdriver Korben Dallas (Bruce Willis) and the carrot top heroine Leeloo (Milla Jovovich). Leeloo and Korbin...