by Bob Walker | Jul 13, 2025 | Conjoint analysis, Marketing research, Quantitative research, Research design
Conjoint analysis has emerged as one of the most powerful techniques for measuring customer preferences. While conjoint analysis is squarely in the quantitative camp, this approach actually builds upon the foundational insights that qualitative researchers excel at...
by Bob Walker | Apr 28, 2021 | Analytics, Marketing research, Quantitative research, Survey research
Looking for a quick way to get started understanding the results of your research? Projects that are survey research-based can be daunting. So can projects that involve the analysis of sales, promotional activity, advertising, or other marketing-related activity. We...
by Bob Walker | Jan 21, 2020 | Marketing and strategy, Marketing research, Quantitative research, Strategic research, Survey research
1stdibs, the leading global marketplace for vintage, antique and contemporary design, has posted the results of its annual Interior Designer Trends Survey, completed by hundreds of interior designers around the world. The data reflect the tastes of design experts,...
by Bob Walker | Jan 18, 2018 | Marketing and strategy, Marketing research, Quantitative research
NEW YORK, Jan. 17, 2018 /PRNewswire/ — 1stdibs, the leading global marketplace for collectors and dealers of beautiful things, today revealed the findings of its first Interior Designer Trends Survey, which focused on interior trends that will dominate in 2018,...
